20 NYC Bodegas Are Getting Vegan Fridges and Deli Menus
Published
Apr 29 2021 at 1:00 PM GMT
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- Vegan food fridges and plant-based deli options are coming to at least 20 bodegas (independently owned corner stores) across New York City by the end of the year thanks to new project Plantega.
- Founded with the mission of bringing vegan food to areas where it is hard to find, Plantega launched a 12-week pilot program in November 2020 at three 24-bodegas where it filled fridges with more than 30 vegan products from cheese alternatives to deli meats and more.
- The expansion of the Plantega concept is supported by big brands Eat Just, Miyoko’s Creamery, Good Catch, Tofurky, Follow Your Heart, and Ben & Jerry’s—which will join the mission in supporting community empowerment initiatives along with stocking its non-dairy flavors in the Plantega fridges.
- Along with fridges filled with vegan products, the concept features a food service component.
- The Plantega Grill Menu (offered at select deli counters) features vegan versions of prepared NYC breakfast staples such as a Chopped Cheese; Sausage, Egg, and Cheese; and Deli Slice Sandwich, all made with ingredients available in Plantega’s fridges.
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- Published Apr 29, 2021 1:00 PM GMT