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atmos' Motion-Blurred adidas Consortium EQT PROTO Is Almost Here

Published Sep 28 2021 at 12:06 PM GMT
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  • Ever since its birth in 2005 to celebrate the Superstar's 35th anniversary, adidas Consortium has produced some of the Three Stripes' most coveted sneakers -- and now it puts the spotlight on the 30th anniversary of its '90s EQT line, notably enlisting atmos to rework the Equipment Prototype.
  • The anniversary celebration comprises 16 different installments that see a different brand overhaul four sneakers, with the likes of Sneaker Politics'and'solebox also putting their spin on the Equipment Prototype.
  • For atmos, it renames the pair as the EQT PROTO, giving the sneaker a complete rework inspired by the concept of speed.
  • As a result, the sneaker combines a mixture of lightweight materials and suede to create an upper that sees a yellow and grey-toned camouflage on the toe and heel -- with the latter sporting embroidered dual-branding -- alongside a suede black mid-section for support that overlays a motion blur mid-panel that's emblazoned with adidas EQT branding on it.
  • A mesh tongue with Consortium and adidas Equipment branding hits up the right and left shoe respectively, while atmos and Equipment tongue dubraes can be found below.




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  • Published Sep 28, 2021 12:06 PM GMT