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Butter raises $7M to end ‘accidental’ customer churn due to payment failure

Published Dec 01 2021 at 5:20 PM GMT
Key
Points
  • Vijay Menon, a statistician by trade, began his career at Microsoft.' It was there that he realized there was an astounding number of subscriptions that failed to renew or even go through to begin with due to payment-related issues.
  • He became intrigued by the problem, and solving it.
  • Ultimately in 2016 alone, he helped the.




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  • Published Dec 1, 2021 5:20 PM GMT