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Canoe’s National Addressable Expansion Is A Game-Changer: WarnerMedia’s Levine

Published Feb 23 2022 at 2:30 PM GMT
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  • Until now, the promise of targeted TV advertising has been held back by its available time slot within cable systems.
  • But that is about to change, as Canoe Ventures announces four national programmers – AMC?Networks, Discovery, TelevisaUnivision and WarnerMedia – are enabling expanded national addressability.
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  • Published Feb 23, 2022 2:30 PM GMT