Chinese clothing brand JNBY apologises for clothes with words ‘welcome to hell’ and ‘let me touch you’ after consumer backlash

Published Sep 23 2021 at 9:30 AM GMT
  • A major Chinese fashion brand has apologised for children’s clothing with images of purgatory, Indian people being shot and the words “welcome to hell”, and “let me touch you” on them.
  • JNBY, a leading local brand for both adults and children, said it has pulled all products with the design after a Chinese mother posted online that her family accidentally bought one of the shirts for her 4-year-old son.
  • The mother, named Mogu Mogu on the platform, shared photos on Monday of a white shirt with the….



  • Published Sep 23, 2021 9:30 AM GMT