Folgers Is Selling Its Iconic "The Best Part of Wakin' Up" Jingle

Published Sep 30 2021 at 9:47 AM GMT
  • Folgers is letting go of its classic "The best part of wakin' up" jingle for a price.
  • Listed on Royalty Exchange with 11 hours left on bidding, the highest bidder will officially acquire any future royalties from the coffee company's iconic tune -- that spans from live performances and commercials use.
  • Historic data shows that the song has made $11,747 USD YTD and $38,164 USD since 2011.
  • The terms state "life of rights" with the current bid pushing the price to $77,300 USD.
  • Coincidentally, this sale ends on National Coffee Day -- Friday, October 1 In other news, International Delight taps Reese's for a peanut butter chocolate coffee.



  • Published Sep 30, 2021 9:47 AM GMT