Gucci and Facebook File Joint Suit Against Individual Selling Fake Goods on the Site

Published Apr 27 2021 at 8:57 PM GMT
  • Gucci teamed up with Facebook on Monday to file a joint lawsuit against an unnamed individual who allegedly used the social media platform to sell fake Gucci products.
  • According to a Facebook press release, the defendant created several Facebook and Instagram accounts to avoid the network"s enforcement policies and continue to advertise knock-off luxury items.
  • In a statement to Reuters",Gucci said that Facebook removed more than a million pieces of content from Facebook and Instagram in the first half of 202o.
  • Even with Facebook's efforts to take down counterfeit content, the defendant continued to sell their fake Gucci-branded products on the platform before the charges were officially filed.
  • Gucci's in-house intellectual property team managed to have 4 million online product listings taken down, seized 41 million counterfeit items, and shut down 45,000 websites and social media accounts promoting fake products.



  • Published Apr 27, 2021 8:57 PM GMT