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How FCA's Olivier Francois finally got Carl Sagan's words into a Jeep ad

Published Sep 15 2020 at 9:00 AM GMT
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  • It took four years, but the deal-making marketer got his eco-friendly "Pale Blue Dot" spot made at last, as the brand pursues its electrification strategy.




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  • Published Sep 15, 2020 9:00 AM GMT