I tried every major direct-to-consumer bra company. Here's what I found

Published Oct 28 2020 at 8:00 AM GMT
  • “Let’s talk about boobs!” is just about one of the best icebreakers I’ve heard.
  • That’s how my fitting with DTC bra company Cuup started, and my search for the best bras began.
  • After spending a few months in quarantine (and, like most people, gaining a few pounds), I became determined over the summer to find the perfect new bra that I could get delivered to my door.
  • I met with multiple sales reps to talk about the fit and functions I needed, and tested multiple styles from Cuup, Lively, Third Love, Negative Underwear, and True & Co.
  • Oprah Winfrey once famously claimed that up to 80% of women are wearing the wrong bra size.



  • Published Oct 28, 2020 8:00 AM GMT