More companies offering free tax prep services to collect customer data

Published Apr 29 2021 at 9:28 PM GMT
Key
Points
  • Credit Karma, H&R Block and other companies are offering free tax preparation services to customers but are also getting their personal data in exchange.
  • The companies may use the data to market other financial products to consumers.




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  • Published Apr 29, 2021 9:28 PM GMT