Retailers and delivery platforms are 'expecting the unexpected' this holiday season
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Nov 13 2020 at 5:17 PM GMT
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- Macy's and DoorDash teamed up to offer same-day and next-day deliveries from the department store this year, and while the partnership may seem unusual, it's fitting ahead of holidays that are sure to be different thanks to COVID-19.
- DoorDash is "expecting the unexpected" this year, Carly Brush, DoorDash director and general manager of retail management, said November 12 during a panel discussion for Business Insider's IGNITION: A Retail Revolution event.
- Macy's VP of supply chain strategy Sean Barbour echoed this, explaining that the company had never seen a holiday season like this one.
- Black Friday is usually a major shopping holiday, with in-store deals and shoppers lined up in the middle of the night.
- This year Macy's spread deals across November and December, reducing the potential risk of filling the store with shoppers on a single day.
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- Published Nov 13, 2020 5:17 PM GMT